Verdieping Hoofdstuk 2

Growth Hacking
🌍https://www.youtube.com/watch?v=nCP4hXgE-Nk

📚https://www.bol.com/nl/p/growth-hacker-marketing/9200000025548313/

🌍https://www.youtube.com/watch?v=fiXxoslYptI

🌍https://www.sprout.nl/artikel/growth-hacking/dit-moet-je-weten-over-growth-hacking

 

 

AAARRR - THe Pirate Matrix

🌍https://www.youtube.com/watch?v=irjgfW0BIrw

💻https://www.slideshare.net/dmc500hats/startup-metrics-for-pirates-long-version

 

Weapons of Influence

🌍https://www.jeremysaid.com/blog/how-to-apply-cialdinis-six-principles-of-influence-for-cro/

📺https://www.youtube.com/watch?v=p8aHW2gScxU

 

FOMO
📺https://www.youtube.com/watch?v=1mZAQC9djPE

📺https://www.youtube.com/watch?v=rPQGCxrtRGQ

 

Word of Mouth

🌍https://www.sprout.nl/how-to/marketing/gratis-publiciteit/goede-mond-tot-mond-reclame-genereren

📺https://www.youtube.com/watch?v=Z_EERL2hSrg

 

Influencer Marketing

📺https://www.youtube.com/watch?v=JiYdBLB90IM

📰https://www.volkskrant.nl/cultuur-media/online-campagne-redden-plaats-gewoon-zelf-lyrische-reacties~b58fbe05/

🎤https://www.nporadio1.nl/cultuur-media/11891-de-verborgen-miljardenindustrie-achter-instagram

📺https://www.vpro.nl/programmas/follow-me.html

 

Guerilla Marketing
📺https://www.youtube.com/watch?v=FTK4m040whA

 

Marketing, PR, Advertising, Branding
🌍https://smallbusiness.chron.com/difference-between-marketing-advertising-public-relations-sales-promotion-22873.html

🎤https://www.npr.org/podcasts/510313/how-i-built-this

 

SEO

📺https://www.youtube.com/watch?v=gmB_TC92I8w

📚https://www.bol.com/nl/p/doelgerichte-seo/9200000077291682/

🌍https://www.frankwatching.com/archive/2018/03/04/55-seo-tips-om-je-website-te-verbeteren-infographic/

Startup Mentor
📰https://fd.nl/ondernemen/1161129/start-up-gedijt-beter-in-kleine-groep-onder-hoede-mentor

 

Oops... marketing

📺https://www.youtube.com/watch?v=4-V7_wMhgeY

📺https://www.youtube.com/watch?v=hxRqKgjD3vY

Persbericht

🌍https://www.sprout.nl/artikel/marketing/tien-gouden-regels-voor-persberichten

 

AIDA Model
🌍https://www.marketing-en-management.nl/modellen/aida/

 

Dopper

🌍https://dopper.com/

Knakwortel

🌍https://knakwortel.nl/

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